In honor of National Dog Day, the Bears have launched their Bears Paws program brought to you by Paradise 4 Paws | Pooch Hotel. The free program offers fans an opportunity to connect their furry family members with their favorite team through unique gear, experiences and information dedicated to pet parents. Fans will receive access to quarterly newsletters, dog-related content and exclusive partner offers and promotions, in addition to information about how the Chicagoland rescue community is improving the lives of dogs and dog-lovers alike.
"We know that being a Bears fan has always been a family affair and, for many fans, that family includes a pet," said Bears director of brand marketing insights & strategy Laura Condella. "Particularly after a year when we saw pet adoptions increase dramatically in Chicago, we are so excited to kick off the Bears Paws program and give fans a new way to engage with the team that includes the whole family. We love being able to partner with other Chicago-grown brands and couldn't have asked for a better partner than Paradise 4 Paws | Pooch Hotels to build and grow this program."
The program will kick off with a sweepstakes from Aug. 26-31. Prizing includes a weekend getaway or seven days of daycare for the winning dog from Paradise 4 Paws | Pooch Hotel, a personalized Bears fan and dog gift package and a one-year All-Pro Premium Membership (details about the All-Pro Premium Membership will be available at a later date). Fans interested in entering the sweepstakes should visit ChicagoBears.com/BearsPaws.